Index Business Advertising Results 11 - 20 of 1301 Pixel Advertising - What's the Point? Author : PixelMaster Summer of 2005 was nearing its end in England and a young man by the name of Alex Tew was about to enter college. He thought that it was insane that he'd go to university for 4 or 5 years and then come out owing tens of thousands of dollars (or pounds as it were). So, he had this silly little idea ... put up a website with one million pixels of advertising space for $1 a pixel, keep all of the ads up forever (or at least five years), and use that... | Read more... Creating an Effective Advertising Campaign Author : Hans Hasselfors Talk to almost any advertising agency, or Fortune 500 company exec about advertising and promotion, and you will almost certainly hear the buzz words "fragmented advertising" and "consumer-centric campaigns" and long discussions about the many pitfalls and difficulties of creating effective advertising campaigns today. What is fragmentation exactly? It's the increase in the number of available methods for getting your message to your audience... | Read more... Make Sure That Your Advertising Is Working Author : Hans Hasselfors As a small business owner, every dollar you spend is a dollar that comes right out of your pocket and affects your profit margin, especially when you're trying to grow your business. If you're going to succeed, you have to pay close attention to your bottom line and look for creative, innovative ways to cut costs while still getting what you need. That old saying that it "takes money to make money" has never been truer than when it comes to p... | Read more... How You Can Create Advertising That Sells... Author : Thom Reece A well-planned and properly executed marketing program should include a sufficient commitment of capital resources to an ongoing, well executed advertising program. Yes, this includes your business. Businesses spend too many dollars, however, on ads that simply will not result in increased sales and profits. These ads are poorly conceived, poorly written, poorly designed, poorly targeted, and poorly placed. Sounds like a poor way to do busi... | Read more... Affordable Advertising Agencies (via CobWeb/3.1 kupl1.ittc.ku.edu) Author : David Riewe Low cost internet advertising agencies are the ideal way and most recommended means to make your product or service known and for your web site to earn money. There is such a very huge range of affordable internet advertising agencies that are now found in the Net. There are various Internet advertising agencies according to the kind of product or service they provide. Here is a list of a few of these kinds of online marketing agencies. 1... | Read more... Avoid Being Vague Author : Alicia Smith We are bombarded with thousands of marketing messages daily…on television and the radio, on the internet, in magazines and newspapers, on billboards and other signs, and even at the bottoms and on the backs of receipts. The world is, indeed, a very noisy place. And in order to get heard, we need our marketing messages to be clear and concise. A vague message is one that isn't easily understood - it doesn't speak to a potential customer or cl... | Read more... Influencing the influencer Author : Jeremy L. Knauff Marketers/advertisers usually focus their efforts on the people responsible for making the purchase. In many cases, this is an effective approach but in other cases it can make for a totally useless marketing campaign. Virgin Mobile took a more effective approach in marketing their cell phone service by focusing not on the people that would be making the actual purchase, but instead focusing on the influencers of the people making the purchase... | Read more... How to choose a graphic designer without loosing your mind Author : Jeremy L. Knauff If you haven't already experienced it yourself, then you've probably heard some of the horror stories about trying to find or work with a graphic designer. It can be difficult, time consuming and frustrating to say the least, but in all fairness it's no different than any other profession. Think about how some people must feel when they have to work with some of your competitors. You'll want to evaluate some basic things first - things that ar... | Read more... Is product placement taking the place of TV commercials? Author : Jeremy L. Knauff Probably not, at least not in the near future, but it is beginning to get a lot of attention from the companies that have the resources to invest in it. With TiVo offering consumers the ability to eliminate commercials, advertisers have had to resort to more creative ways to reach their target market. Staples took advantage of this with the desk apprentice, Home Depot has done it on TLC's Trading Spaces, and the Audi A8 achieved an amazing level ... | Read more... Avoid these advertising mistakes at all costs! Author : Jeremy L. Knauff People have taken a number of approaches trying to do their own advertising ranging from silly all the way to insulting. These people choose there approach for various reasons. Some were ignorant about advertising and marketing while others were acting on incorrect information - usually in the form of cliches such as "sex sells." If you're in doubt, I can assure you that unless your business is in Nevada, sex does not sell. If you're going to han... | Read more... << Start < Prev 1 2 3 4 5 6 7 8 9 10 Next > End >>     [ Back ] Top AlphaContent 2.5.4 © 47 - visualclinic.fr

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